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Reality Marketing Revolution: Transform Your Small Business Into a Money Making Machine!
 
Manufacturer: LINX Corp
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Product Description
A sample of the marketing concepts delivered in this book include an introduction to "Reality MarketingTM which will give you a new perspective on how to market your company. You are not a Fortune 500 company, so don't advertise like one!

This easy-to-follow program will show you effective techniques for marketing your company including unique discussions on ""The Blue Red Test" , ""The Purple Cow" , ""The Scratch Out Drop In Test" and building a powerful ""Marketing MachineTM".

This might possibly be the most effective time you'll ever spend on marketing your company.

Mike Lieberman and Eric Keiles are two of America s most original and contrarian marketers. They have built their whole business on helping small business owners unthink the methods of advertising that large agencies promote. Instead, they developed their own methodology of Reality Marketing, which directly helps business owners looking to take their companies to the next level.

Previously available to their clients only, now they bring their tried and true marketing programs to everyone via this book, Reality Marketing Revolution. Throughout its pages, the book not only unveils and explains new marketing concepts, but provides exercises to help the reader crystallize this methodology into tactics they can use for their business right away. With its companion website, the tools are available if the business owner is willing to take the leap to a new kind of thinking...

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Customer Reviews
From the authors
 
Review Date: July 31, 2008
Reviewer: Eric Keiles, Bucks County, PA
Watch Video Here: http://www.amazon.com/review/R20L12RVXXSK6
This book transformed my business!!
 
Review Date: September 20, 2008
Reviewer: David Jack,
Simply put, this book has changed not only the way I look at business, but specifically, the way I look at MY business. I've been a self-employed entrepreneur for nearly 25 years now and (of course) considered myself an expert at marketing (don't we all??). After all, I've made a living in this business for decades...who's going to tell me something I don't already know! It wasn't until I read this book that I realized how much I've really been missing. The idea of "Reality Marketing" is such a simple but entirely unique way to look at marketing strategies and although I've read DOZENS on the subject of marketing, this book offers up a clear, concise plan with simple-to-follow steps that any business owner (S,M,L,or XL) can immediately implement to increase their company's visibility in the marketplace as well as position that company to stand out as "remarkable" among the competitors.

Reading "Reality Marketing Revolution" was like someone taking off the "blinders" I've been wearing for the past two decades. I can't wait to put my new plans into action and get my business to where it should be...ON TOP!
One of the best books I have read in a long time
 
Review Date: September 16, 2008
Reviewer: Joseph F., King of Prussia
As an owner of a small business, I bought this book on a recommendation from a friend. After reading it, I wish I had the book 10 years ago. This is the only book that talked directly to me, the business owner, and gave me a ton of new ideas on how to improve my marketing. The concepts in the book made sense to me and I felt like the ideas were timely, and relevant to my business. I especially liked the tips, the worksheets, and the examples of how to apply the ideas in the book. I learned a new marketing approach that I have already started adding to my business. I highly recommend it to everyone, business owners and marketing people both.
Great Book, Hands on Application
 
Review Date: March 29, 2010
Reviewer: David Ryan Electronic Time Capsule, Embrun, Canada
I have been involved in 4 different industries including a web startup. I wondered what I would get out of this book... This book is a quick and good read for veterans with strong knowledge of marketing but with an online twist that is applicable to today's emerging/real online marketing realities. It will be a longer read but a great fundementals base of marketing for new business owners. I would recommend this book to anybody who owns a business and are looking to be better marketers.
solid information
 
Review Date: January 5, 2010
Reviewer: Dan Caramanico,
I enjoyed this book. It gives good solid advice and does it in simple terms. It is especially good for small businesses who don't have big marketing budgets. There is plenty of practical down to earth advice and it is well worth the cost and the time it takes to read the material. It is not your typical fluffy marketing book.

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