"Learn ALL The Basic Steps You NEED To Create Amazing Sales Copy For Your Next BIG Project!"Dear Aspiring Netrepreneur,Writing "sizzling" sales copy is a skill you MUST have if you wish to make money online.You can have the CRAPPIEST product ever created, but if your copywriting is doing its job correctly, YOU WILL STILL MAKE PROFITS!!It's 100% TRUEAnd al... [Read More]

Release Your Inner Copywriting Genius With This Must-Have Guide For Beginners!Learn ALL The Basic Steps You NEED To Create Amazing Sales Copy For Your Next BIG Project!Are you tired of trying again and again to make sales, but still haven't accomplished it from your web sites? If you are, and you have not yet succeeded in making one simple sale, then the ... [Read More]

Of the 17 million people in the U.S. who are involved directly or indirectly in sales, many repeatedly acknowledge facing four major challenges: No prior sales education or training Lack of formalized sales training, resources, and methodologies provided by their companies Due to the recession and downsizing era, lack of 12-18 month professio... [Read More]

Writing picture books is not easy. Picture books are a unique form of writing with a large audience of 2- to 8-year-olds, and they must appeal to both the adult purchaser and the child listener/reader. They are generally 32 pages long and must be tightly focused and told partly through illustrations. And novice picture book writers make a lot of mistakes-... [Read More]

Management Lessons from Mayo Clinic reveals for the first time how this complex service organization fosters a culture that exceeds customer expectations and earns deep loyalty from both customers and employees. Service business authority Leonard Berry and Mayo Clinic marketing administrator Kent Seltman explain how the Clinic implements and maintains its... [Read More]

Winner of the Books for a Better Life Award  Every parent who cares about empowering her daughter should own a copy."- Rachel Simmons, author of Odd Girl Out:  The Hidden Culture of Aggression in Girls “...a must-read for parents and teachers who want to steer girls away from marketing schemes that distort female power and authority and toward true s... [Read More]

Add the Internet to Your Marketing Arsenal-Guerrilla Style! The Father of Guerrilla Marketing, Jay Conrad Levinson, changed marketing forever when he unleashed his original arsenal of marketing tactics for surviving the advertising jungle on a shoestring budget. And now, Levinson and online marketing masters Mitch Meyerson and Mary Eule Scarborough... [Read More]

In her previous cookbooks Vegetarian Cooking for Everyone and the classic Greens Cookbook, among others, Deborah Madison scored with savory yet sophisticated fare--the kind of food even meat lovers relish. Local Flavors: Cooking and Eating from America's Farmers' Markets finds Madison shopping those havens of quality, taste, and diversity, and devising re... [Read More]

Artisanal. Organic. Fair Trade. Natural. Handmade. Consumers are clamoring for quality and taste, and there is a growing trend toward organic foods and international food.With an annual growth rate of 11 percent, the opportunities to sell and market specialty gourmet foods are greater than ever. Almost 75 percent of the nation’s consumers now buy these ... [Read More]

"Adam Penenberg's lively book opens a window to all of our futures..." --Ken Auletta, author of Googled: The End of the World as We Know It "If you want to understand all things viral, this is the place to start. Penenberg's reporting gives us a ringside seat for some of the biggest viral success stories in history, from Tupperware to Ning." --Dan Heat... [Read More]