The small business guru behind Duct Tape Marketing shares his most valuable lesson: how to get your customers to do your best marketing for you. The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, o... [Read More]

For 88 years, Writer's Market has given fiction and nonfiction writers the information they need to sell their work--from completely up-to-date listings to exclusive interviews with successful writers. The 2009 edition provides all this and more with over 3,500 listings for book publishers, magazines and literary agents, in addition to a completely update... [Read More]

The old way of selling was to create safe, ordinary products and combine them with mass marketing. The new way is to create truly innovative products and build the marketing right in. But how does a brand make the transition from old to new? According to advertising gurus Alex Bogusky and John Winsor, it starts with the realization that the message is not... [Read More]

"Artist's & Graphic Designer's Market" is the best reference guide for emerging artists who want to establish a successful career in fine art, illustration, cartooning or graphic design. Readers will find complete, up-to-date contact and submission information for more than 1,500 art markets such as greeting card companies, magazine and book publishers, g... [Read More]

Artisanal. Organic. Fair Trade. Natural. Handmade. Consumers are clamoring for quality and taste, and there is a growing trend toward organic foods and international food.With an annual growth rate of 11 percent, the opportunities to sell and market specialty gourmet foods are greater than ever. Almost 75 percent of the nation’s consumers now buy these ... [Read More]

THE MOST TRUSTED GUIDE TO THE WORLD OF CHILDREN’S PUBLISHINGIf you write or illustrate for young readers with the hope of getting published, 2010 Children’s Writer’s & Illustrators Market is the resource you need. Whether you create picture books or young adult novels, fiction or nonfiction, books or magazine articles—the 2010 edition tell... [Read More]

BEST RESOURCE AVAILABLE FOR GETTING YOUR FICTION PUBLISHEDFor three decades, fiction writers have turned to Novel & Short Story WriterÂ’s Market to keep them up-to-date on the industry and help them get published. Whatever your genre or form, the 2010 edition of Novel & Short Story WriterÂ’s Market tells you who to contact and what to send them. In... [Read More]

With 1,500 market listings, "2010 Photographer's Market" is the resource freelance photographers need to find markets for their work. No other book contains as many market listings for magazines, book publishers and stock agencies all over the world. Readers will find "2010 Photographer's Market" easy to use with its clearly marked sections and four index... [Read More]

THE MUST-HAVE RESOURCE EVERY POET NEEDSPoets of all skill levels have turned to PoetÂ’s Market for more than two decades for all the information they need on publishing poetry. Whether youÂ’re targeting magazines and journals or book/chapbook publishers, the 2010 PoetÂ’s Market gives you up-to-date contact and submissions information for more tha... [Read More]

In this sequel to the bestselling Market Wizards, Jack Schwager taps into the minds of top financial wizards and reveals the secrets of their astonishing success. Asking the questions that readers with an interest or involvement in the financial markets would love to pose to these financial superstars, Schwager gets the answers and shares their valuable i... [Read More]